Strategic Plan of Tourism Office
The purpose of Tourism and Cultur
Development in Bandung
- To increase the image of Bandung
as an area for tourism and cultural city;
- To increase the quality of tourism
service;
- To push the growth of tourism awarenes;
- To increase the appreciation of
area cultural;
- To increase the role of tourism
as a locomotif for area development;
- To increase the role of tourism
for supporting economics area;
- To develop an effective promotion;
- To develop tourism network;
- To develop institute cooperation;
- To push the development of profesional
human resource;
- To push and develop sector cooperation
in developing human resource;
- To push the research and development
of tourism.
The Target of Bandung Tourism Development
- To form tourism and cultural development;
- To increase tourism attraction,
number of visitors, and touris stayed;
- To make seven glamor happen;
- To make the continuation and glorifiying
area cultural;
- To increase the tourism contribution
for city economic;
- The development of promotion cooperation,
amount af visitors and tourist market;
- To increase sectoral cooperation;
- To increase technic and practice
development cooperation;
- The expanding quality of perpetrator
and aparatur of cultur and tourism bussines;
- The expanding of area cultural;
- The growth of tourism bussines;
- The increase of LITBANG and IPTEK
using in tourism and cultural;
Operational Strategic / Organization Policy
Publik Policy:
In developing Bandung tourism and cultural,
must depend on cultur/ ethic/ religion/ moral, as a tool to expand
public economy, environment friendly, stronger localy identity, also
keeping area potency and society potency.
Technis Policy:
- Development of tourism product;
- Maintenance, guideness, conservation,
and the using of area cultur;
- Development tourism and cultural
awareness;
- Development of an effective marketing;
- Cooperation between institute and
stakeholders;
- Development of human resource;
- Accessbilty development;
- Development of facilities and basic
facilities;
- Development of tourism and cultural
litbang;
- Regional policy.
Finance Policy :
- Budgeting base on performance;
- Cooperation policy base on partnership;
- Financial administration policy
which is run effectively and efficietnly, according to the regulation
that apply.
Facility and basic facility Policy
:
- Material and utility policy;
- Facility and basic facility development
support the fluency execution of duty;
- Facility and basic facility of tourism
and cultur.
Personnel Policy:
- Technical skill and management human
resource of tourism and cultur;
- Guideness Policy;
- Professionalism development policy.
Customer Service Policy :
To do a prime service for the society
base on professionalism which distinguishing : listen carefully, quickly,
smart, and precisely, cheap, easy, with quality and please.
Program
- Product development of tourism
- Quality development of human resource
- Accessbility development
- Facility and basic facility development
- Marketing development
- Society role development
- Art and cultur conservation and
development
- Litbang and science development