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Strategic Plan of Tourism Office

The purpose of Tourism and Cultur Development in Bandung

  1. To increase the image of Bandung as an area for tourism and cultural city;
  2. To increase the quality of tourism service;
  3. To push the growth of tourism awarenes;
  4. To increase the appreciation of area cultural;
  5. To increase the role of tourism as a locomotif for area development;
  6. To increase the role of tourism for supporting economics area;
  7. To develop an effective promotion;
  8. To develop tourism network;
  9. To develop institute cooperation;
  10. To push the development of profesional human resource;
  11. To push and develop sector cooperation in developing human resource;
  12. To push the research and development of tourism.


The Target of Bandung Tourism Development

  1. To form tourism and cultural development;
  2. To increase tourism attraction, number of visitors, and touris stayed;
  3. To make seven glamor happen;
  4. To make the continuation and glorifiying area cultural;
  5. To increase the tourism contribution for city economic;
  6. The development of promotion cooperation, amount af visitors and tourist market;
  7. To increase sectoral cooperation;
  8. To increase technic and practice development cooperation;
  9. The expanding quality of perpetrator and aparatur of cultur and tourism bussines;
  10. The expanding of area cultural;
  11. The growth of tourism bussines;
  12. The increase of LITBANG and IPTEK using in tourism and cultural;


Operational Strategic / Organization Policy

Publik Policy:

In developing Bandung tourism and cultural, must depend on cultur/ ethic/ religion/ moral, as a tool to expand public economy, environment friendly, stronger localy identity, also keeping area potency and society potency.

Technis Policy:

  1. Development of tourism product;
  2. Maintenance, guideness, conservation, and the using of area cultur;
  3. Development tourism and cultural awareness;
  4. Development of an effective marketing;
  5. Cooperation between institute and stakeholders;
  6. Development of human resource;
  7. Accessbilty development;
  8. Development of facilities and basic facilities;
  9. Development of tourism and cultural litbang;
  10. Regional policy.

Finance Policy :

  1. Budgeting base on performance;
  2. Cooperation policy base on partnership;
  3. Financial administration policy which is run effectively and efficietnly, according to the regulation that apply.

Facility and basic facility Policy :

  1. Material and utility policy;
  2. Facility and basic facility development support the fluency execution of duty;
  3. Facility and basic facility of tourism and cultur.

Personnel Policy:

  1. Technical skill and management human resource of tourism and cultur;
  2. Guideness Policy;
  3. Professionalism development policy.

Customer Service Policy :

To do a prime service for the society base on professionalism which distinguishing : listen carefully, quickly, smart, and precisely, cheap, easy, with quality and please.

Program

  1. Product development of tourism
  2. Quality development of human resource
  3. Accessbility development
  4. Facility and basic facility development
  5. Marketing development
  6. Society role development
  7. Art and cultur conservation and development
  8. Litbang and science development

 
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